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Advertising
Harvey offers 3 ad readership programs proven to increase ad sales and demonstrate ROI. Ad-Q is an issue specific study focused on providing quantitative feedback for multiple advertisers.
HCM is a unique service that provides in-depth verbatim comments from readers on select ads.
SAS offers a deep dive into a single ad and is also ideal for pre/post testing.
Audience
A publisher’s most important asset is its audience. Harvey’s Custom Research division specializes in providing independent, third-party research that will help you demonstrate the unique strengths of your audience through our Total Audience Measure, Reader Profile, Website Visitor, App User or Panel Research programs.
Work with Harvey’s experienced staff and provide research from a name that is instantly recognized by both advertisers and agencies
Content
The phrase ‘Content is king’ has never been more true than it is today.
Utilize our Custom Research programs to provide editors and internal content creators with a road map to the types of content your audience is most interested in, what enhancements they would like to see and how they interact with your brand across all channels.