Solutions

Harvey Research has been serving media publishers since 1953. Our ad readership studies (Ad-Q, HCM and Single Ad Studies) and Custom research studies are universally recognized by advertisers and agencies alike and provide instant credibility to both the results and the sponsor.

Harvey's experienced research staff will work closely with you in determining the best methodology and the ideal sample size to best meet your objectives. Scroll down to view our research solutions and follow the links to get more detail. Or contact us to have a study custom designed to meet your unique goals and objectives.

Harvey Communication Measurement (HCM)

Harvey Communication Measurement is the only advertising readership service that provides publishers with in-depth, verbatim reader reactions to ads. Whether you choose the in-person interview methodology offered exclusively by Harvey or conduct the study online, publishers find the research's distinctiveness sells pages. Give your clients and prospects that extra impetus to advertise with this complete, qualitative measurement of your readers' opinions and attitudes about your advertisers and your property.

Click here for more information on our HCM services

Ad-Q

AD-Q offers you a complete merchandising package, priced so reasonably that it has to pay for itself. Whether you're enticing that hard to get client or driving incremental sales, AD-Q delivers the quantitative feedback advertisers and agencies crave.

Click here for more information on our Ad-Q services

Single Ad Study

This study is custom designed to gain in-depth feedback on a specific ad and typically address recall, perceptions of the ad, product and company, actions taken as a result of seeing the ad, reader demographics, etc.

Click here for more information on our Single Ad Studies

Custom Studies

Harvey offers a variety of custom studies that are tailored to your unique needs. You will be assigned an experienced custom project manager who will guide you through the process and develop a tailor-made survey to meet your objectives.

Click here for more information on our Custom services

Still deciding which Harvey ad readership study best suits you? Click here to check out a comparison chart that looks at all the features or contact a Harvey representative to assist you.