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Comparison Chart

Ad Readership Comparison Grid

  HCM ADQ SAS
Issue Specific x x  
Multiple Ads Measured x x  
Editorial Measured x x  
Respondent Demographics x x x
Promo x x  
Advertiser Awards x x  
Aided Recall x   x
Completely Customized Survey     x
Advertiser-specific Report x   x
Methodology:      
Online x x x
Mail   x x
In Person Interview x    

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6800 Pittsford-Palmyra Rd. Cedarwood Office Pk., Suite 400 Fairport, NY 14450-3514

tel:      585-425-7880
email: info@harveyresearch.com




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