about
us
Harvey Research has been serving magazines
and advertisers by providing quality research services
since 1953.
Whether you need industry recognized Ad Recall Studies
or Custom Research services, Harvey has the experienced
professionals to help get your project completed on
time, delivering the results you need.
William
McBride, President & CEO
Mr. McBride has been President of Harvey Research
since 1995. Prior to joining the Company, Mr.
McBride spent approximately 20 years in various management positions at
the advertising agencies of Leo Burnett, Ogilvy & Mather
and Saatchi & Saatchi.
Lauren F. Peck, Vice President/CFO
Ms. Peck has been with Harvey Research since 1995.
She has 20 years of previous experience in the
telecommunications industry in various management
positions within the scope of finance and
administration. Ms. Peck is responsible for Harvey
Research's finance, human resources and administration.
Ann
Campa, Vice President/HCM
Ms. Campa has more than 30 years of experience in magazine
advertising research, all of them with Harvey.
As Vice President/HCM, Ann is responsible for Harvey’s
face-to-face interviewing program and its interviewing
force.
J. Martin Forken, Vice President/Custom Research
Mr. Forken has been with Harvey Research since 1990,
holding a variety of positions throughout the company.
He currently heads up the Custom Research division and
has overseen the successful completion of more than 300
projects using various methodologies. Mr. Forken also directs the development of Harvey’s internet
research projects.
Arthur
Catalanello, Vice President/AD-Q
Mr. Catalanello has been with the company since 1991.
He became Director of AD-Q in 1996 and is responsible
for the
final results, database and special analyses.
Martin
Feldman, Vice President/Research Sales
Mr. Feldman has been with Harvey Research since 1995
and previously has been a Publisher, Ad Director and Ad
Representative for both consumer and
business-to-business titles. His career in publishing
spans over 3 decades. Mr. Feldman is responsible for research sales and
service at
Harvey Research. He brings a wealth of experience
from his
publishing background to help publishers
translate their results into improving their title's
performance. |
